发明名称 Systems and methods for generating media content using microtrends
摘要 In accordance with the present invention, a media generation application that allows a user to create and customize a commercial based on microtrend information and/or feedback information is provided.
申请公布号 US9357179(B2) 申请公布日期 2016.05.31
申请号 US200711789406 申请日期 2007.04.24
申请人 Visible World, Inc. 发明人 Haberman Seth
分类号 H04N7/10;G06F17/00;H04N7/025;G06F17/21;H04N7/173;G06Q30/02;H04N21/25;H04N21/2668;H04N21/658;H04N21/81;H04N21/262 主分类号 H04N7/10
代理机构 Pepper Hamilton LLP 代理人 Pepper Hamilton LLP
主权项 1. A computer-implemented method of providing commercials to an intended audience, the method comprising, by a processor: receiving over a network, from a user, a commercial template for a broadcast commercial and a plurality of video media segments for insertion into the commercial template, wherein the commercial template includes a plurality of sequential media slots that accommodate one or more of the plurality of media segments, wherein each of the plurality of video media segments are associated with metadata tags; receiving microtrend data over the network from a third-party information source, the microtrend data being non-demographic data relating to information source users or information source entities not included in the intended audience, wherein the microtrend data comprises at least one of: information relating to information source user or information source entity interactions with the information source, information relating to information source user or information source entity activity on the information source, and trend information relating to the information source; selecting a plurality of media segments from the plurality of video media segments based on the received microtrend data from the third-party information source; assembling a commercial, wherein the plurality of media segments are inserted into one or more of the plurality of sequential media slots in a sequence determined based on the metadata tags; receiving feedback from the information source in response to broadcasting the commercial, the feedback comprising information relating to a product being advertised in the commercial; and assembling a second commercial by inserting a different set of media segments into the media template based on the feedback.
地址 New York NY US