Opt in System and Method

摘要

A financial transaction system includes a computer readable storage medium and a processor in communication with the computer readable storage medium. The processor is configured to receive a financial transaction request message from a payment device reader, and parse the financial transaction request message. The financial transaction request message includes a cardholder response to an offer to enroll in a loyalty program of a commercial entity. The processor is further configured to store the cardholder response in the computer readable storage medium.

主权项

1. A method, comprising:
reading, in a payment device reader of a transaction terminal, account information stored in a payment device of a user; presenting, on a user interface device of the transaction terminal, an offer to enroll in a program; receiving, in an input device coupled with the transaction terminal, a response to the offer to enroll in the program; bundling, by the transaction terminal, into an authorization request:
the response to the offer to enroll in the program, andtransaction information for a payment transaction in a payment account identified by the account information; and transmitting, by the transaction terminal, into a communication network the authorization request for the payment transaction to cause a payment processor receiving the authorization request to transmit enrollment information to the user of the payment account.