| 发明名称 |
USING DATA FROM SOCIAL NETWORKS TO BUILD ACCOUNT HOLDER PROFILES |
| 摘要 |
The present disclosure relates to a computer implemented method of building a profile for an account holder 101. The method comprises the steps of: accessing, by a computer, information from one or more social networking accounts 103, the social networking accounts being associated with the account holder; incorporating, by a computer, the information into the profile of the account holder 101; and utilising the information when determining, by a computer, at least one of: a risk score of a transaction, targeted special offers, and targeted goods and services that could be of interest to the account holder. |
| 申请公布号 |
US2016134720(A1) |
申请公布日期 |
2016.05.12 |
| 申请号 |
US201414539311 |
申请日期 |
2014.11.12 |
| 申请人 |
MasterCard International Incorporated |
发明人 |
POCHIC Sebastien;Ekselius Lukas;Ates Fikret |
| 分类号 |
H04L29/08;G06Q20/40;G06Q30/02 |
主分类号 |
H04L29/08 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A computer implemented method of building a profile for an account holder, the method comprising:
accessing, by a computer, information from one or more social networking accounts, the social networking accounts being associated with the account holder; incorporating, by a computer, the information into the profile of the account holder; and utilising the information when determining, by a computer, at least one of: a risk score of a transaction; targeted special offers; and targeted goods and services that could be of interest to the account holder. |
| 地址 |
Purchase NY US |
