摘要 |
The present invention relates to a content transmission channel optimizing system and a method thereof. The system comprises: a campaign registering unit (10) configured to register campaign registration information to correspond to advertiser identification data; a targeting unit (20) configured to index targeting target information of a targeting file DB (21); a campaign design unit (30) configured to generate target advertisement transmission information; an optimization unit (40) configured to match a preference channel with the target advertisement transmission information; a sending unit (50) configured to receive a feedback customer list; and an analyzing unit (60). Therefore, the system transmits content to a channel optimized per a user. |