| 摘要 |
A system and method establish interactive communications between a merchant and a customer via a third party. A merchant computer provides a link to a customer computer via a computer network for accessing a data entry element on the customer computer. The data entry element facilitates entry of customer information for sending to a third-party server at a contact time to initiate merchant communications. The merchant computer receives from the third party server, generally at the contact time, customer information comprising at least one of calling history, the customer information entered into the data entry element, customer information from a data source, and demographic information. The merchant computer accesses the customer information for determining whether to engage in interactive communications with the customer generally at the contact time. The merchant engages in interactive communications with the customer generally at the contact time when it is determined to do so. |
| 主权项 |
1. A method for establishing interactive communications between a merchant and a customer, the method comprising:
a merchant computer providing a link to a customer computer via a computer network, the link providing access to a data entry element on the customer computer, the data entry element facilitating entry of customer information for sending to a third-party server at a contact time to initiate merchant communications to the customer computer; in response to or anticipation of the contact time, the merchant computer receiving from the third party server, at least one of calling history for the customer, the customer information entered into the data entry element, customer information from a data source, and demographic information for the customer; the merchant computer accessing the at least one of calling history for the customer, customer information entered into the data entry element, customer information from a data source, and demographic information for the customer to determine whether to engage in interactive communications with the customer at the contact time; and the merchant engaging in interactive communications with the customer based on the determination, and wherein the at least one of calling history of the customer, customer information entered into the date entry element, customer information from a data source, and demographic information for the customer is sent to storage instead of being received by the merchant computer if the merchant is determined to not engage in interactive communications with the customer at the contact time. |
