Systems and methods for identifying and delivering tailored content based upon a service dialog

摘要

The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content.

主权项

1. A method, comprising:
identifying, by a computer-based system configured for processing a service dialog, tailored content based upon a consumer profile and based upon consumer browsing information of a magazine,
wherein at least a portion of data in the consumer profile is obtained from a transaction processing system; performing, by the computer-based system and in response to the consumer browsing information, a custom service dialog to obtain information related to a custom request associated with the magazine,
wherein the custom service dialog includes providing custom questions focused on obtaining more information about the custom request,wherein the custom service dialog is via at least one of an SMS message over an SMS communication channel, an application based service dialog over a web client or a magazine based service dialog,wherein the custom service dialog at least partially occurs within the magazine; analyzing, by the computer-based system, a consumer profile to determine consumer preferences; modifying, by the computer-based system, the magazine based upon the tailored content,
wherein the magazine comprises content that is presented electronically, supplementing, by the computer-based system, the magazine with tailored options; embedding, by the computer-based system, the tailored content with at least one of a hyperlink or a uniform resource locator (URL) for each tailored option of the tailored content, the at least one of hyperlink or URL configured to cause retrieval, by a browser, of a website associated with the respective tailored option; and receiving, by the computer-based system, a selection of the tailored options,
wherein the tailored content is determined based upon at least one of the information related to the custom request, obtained content, a consumer pattern, the consumer preferences , and content metadata,wherein the content metadata includes category data associated with the tailored content,wherein the consumer preferences are ranked based upon highest percentage, spending amount, frequency of a behavior, and a weighting factor, andwherein the consumer preferences are obtained by at least one of scraping, parsing or indexing the magazine.