| 摘要 |
PROBLEM TO BE SOLVED: To provide a target advertisement distribution system, target advertisement distribution method, and target advertisement distribution program that can distribute advertisements by effectively utilizing user attribute information that is stored in a local storage.SOLUTION: A target advertisement distribution system includes a processing server 21 and a database server 23. The database server 23 stores first attribute information related to identification information of a user of a mobile phone 4. The mobile phone 4 transmits the first attribute information obtained from the database server 23 and an advertisement distribution request. The processing server 21 obtains, when receiving the first attribute information and advertisement distribution request from the mobile phone 4, second attribute information that is stored in a local storage 34 of a browser in the mobile phone 4. The processing server 21 determines advertisement identification information on the basis of the received first attribute information and the obtained second attribute information, and transmits the determined advertisement identification information to the mobile phone 4.SELECTED DRAWING: Figure 1 |
