发明名称 |
Media exposure linking utilizing bluetooth signal characteristics |
摘要 |
A computer-implemented method for establishing media data exposure for a computer processing device, where media data received in the computer processing device. The computer processing device pairs itself with a plurality of portable computing devices using a Bluetooth connection when media data is received. A signal strength characteristic of the Bluetooth connection is established in the computer processing device for each of the paired plurality of portable computing devices. Each signal strength characteristic with the received media data is then established to determine which signal strength characteristic is the strongest when the media data was received in the computer processing device. |
申请公布号 |
US9313286(B2) |
申请公布日期 |
2016.04.12 |
申请号 |
US201414303032 |
申请日期 |
2014.06.12 |
申请人 |
The Nielsen Company (US), LLC |
发明人 |
Jain Anand;Stavropoulos John;Neuhauser Alan;Lynch Wendell;Kuznetsov Vladimir;Crystal Jack |
分类号 |
H04B7/00;H04L29/08;H04W4/00;H04W52/02;H04W24/08 |
主分类号 |
H04B7/00 |
代理机构 |
Hanley, Flight & Zimmerman, LLC |
代理人 |
Hanley, Flight & Zimmerman, LLC |
主权项 |
1. An apparatus to monitor media exposure via a computer, comprising:
a processor; and a storage memory comprising computer readable instructions that, when executed, cause the processor to:
pair the computer with a plurality of portable devices using corresponding Bluetooth connections when media is received at the computer;obtain signal strength characteristics of the Bluetooth connections for corresponding ones of the paired plurality of portable devices; andassociate the signal strength characteristics with the received media to facilitate determining which of the signal strength characteristics was the strongest when the media data was received in the computer. |
地址 |
New York NY US |