| 摘要 |
PROBLEM TO BE SOLVED: To provide a marketing information registration processor and a marketing information registration processing program capable of encouraging users to use public transportation systems while reducing load imposed on the users and the public transportation systems.SOLUTION: The marketing information registration processor includes: a commodity master that stores commodity information for each commodity code which is uniquely allotted to the respective commodities; a transaction file storing information relevant to each transaction; a reader-writer that reads and writes a wireless tag on a traffic system card; and a control section that, determining that a use history of the public transportation systems is stored in the traffic system card, imparts a point according to the sales amount.SELECTED DRAWING: Figure 1 |
