METHOD, MOBILE DEVICE, SYSTEM AND COMPUTER PRODUCT FOR DETECTING AND MEASURING THE ATTENTION LEVEL OF A USER

摘要

The invention relates to a system, a method, a mobile device and a computer product for detecting and measuring the attention level of a user, which analyses the amount of times the user or visitor views a certain content in a certain file; analyses the duration and the type of content viewed; and adds a variable to the content, called content attention level, which indicates two magnitudes: one magnitude which is relative in relation to other contents of identical typology; and a second magnitude which is absolute, and consists of a variable between the quantity of content contained in the file and, consequently, a minimum amount of time required to view the content with attention and the amount of time during which the user actually accessed the file.

主权项

1. Method for detecting and measuring the attention level of a user comprising the steps of
detecting a user's access to a computer file or application; establishing the type of computer file, including
the quantity of content contained therein, andthe average reading or usage time for said content; counting the number of times that said user accesses said computer file; determining the said user's access time to said computer file or application; characterized in that it comprises the steps of comparing the user's access time to the computer file to:
the amount of content in the computer file, the average reading or usage time established for said content and the user's access time to the computer file; and/orthe average access time to at least a second file computer; andestablishing an attention level depending on the previous comparative weighted by the number of times that the user accesses the computer file.