发明名称 |
SYSTEMS AND METHODS FOR CONTINUOUS ANALYSIS AND PROCUREMENT OF ADVERTISEMENT CAMPAIGNS |
摘要 |
A system and a method are provided for continuously analysing and procuring advertisements. Social data is obtained and is used to identify one or more relationships. The operations further include: modifying or determining a target set based on the one or more relationships, the target set comprising a combination of inputs and a target audience, the inputs comprising a search algorithm for identifying the target audience; presenting the target set when a proposed advertising campaign is detected; procuring the proposed advertising campaign using the target audience to generate a procured advertisement; obtaining feedback about the procured advertisement; and further modifying the target set based on the feedback. |
申请公布号 |
WO2016037278(A1) |
申请公布日期 |
2016.03.17 |
申请号 |
WO2015CA50870 |
申请日期 |
2015.09.09 |
申请人 |
SYSOMOS L.P. |
发明人 |
OGAWA, STUART;KIM, EDWARD DONG-JIN;PADMANABHAN, KANCHANA |
分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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