摘要 |
Provided are a system and method for determining rankings of keywords according to a user group. The keyword ranking determining system includes a data grouping unit to group data of a weblog according to a predetermined theme, a weight application unit to calculate a document concentration that denotes a concentration degree, with respect to the theme, of a document corresponding to the data grouped according to the theme and to apply a weight corresponding to the document concentration to the data, a data set generation unit to generate at least one data set by grouping the data applied with the weight according to a search intention and a ranking determination unit to determine rankings of the at least one data set according to the theme, and a main keyword determination unit to determine a main keyword representing each of the at least one data set. |