发明名称 ADVERTISEMENT PRESENTATION
摘要 Scroll input received with regard to content within a content layer (e.g., email content displayed through an email inbox content layer of an email application) may be used as a trigger to reveal an advertisement layer or portion thereof, where the advertisement layer is under the content layer. For example, as a user scrolls towards the end of the email content, display of the email inbox content layer may be contracted and display of an advertisement layer may be expanded. In this way, one or more advertisement layers, comprising advertisements, may be displayed based upon scroll input. In an example, an advertisement may be revealed (e.g., gradually as the user scrolls towards the end of content) such that the advertisement does not occlude or visually block the content.
申请公布号 US2016034976(A1) 申请公布日期 2016.02.04
申请号 US201414447861 申请日期 2014.07.31
申请人 Yahoo!, Inc. 发明人 Dayanand Dinoop;Kothari Samiksha Harish
分类号 G06Q30/02;G06F3/0484;G06F3/0485 主分类号 G06Q30/02
代理机构 代理人
主权项 1. A method for advertisement presentation, comprising: responsive to identifying a first scroll input of content within a content layer that is overlaid an advertisement layer, displaying an advertisement preview, through an advertisement presentation window, of the advertisement layer, the advertisement preview comprising a first portion of the advertisement layer; and responsive to identifying a second scroll input of the content, displaying a second portion of the advertisement layer through the advertisement presentation window.
地址 Sunnyvale CA US