IDENTIFYING PRODUCTS OF INTEREST BASED ON A USER PROFILE

摘要

Systems and methods for providing a loyalty and rewards system that implements a user incentive program using smart card technology are provided. A loyalty system allows a user to systematically search, identify, store, and redeem electronic coupons and rebates associated with products from a large number of providers and manufactures. The loyalty system also integrates the activities associated with the user incentive program (e.g., coupon collection, storage, and redemption, etc.), with existing payment methods (e.g., charging a credit card, etc.) using smart card technology. Thus, the loyalty system allows the user to obtain savings and otherwise participate in the user incentive program without adding time consuming and tedious processing that is normally associated with coupon and rebate programs.

主权项

1. A method for providing a loyalty and rewards system that implements a user incentive program using circuit chip technology, the method comprising:
maintaining a website that is programmed to administer the user incentive program, the website providing user access to a plurality of selectable features of the user incentive program; detecting that a user has shown interest towards a group of products; presenting an electronic coupon applicable to the group of products that the user has shown interest towards for download to a circuit chip; enabling the user to select the electronic coupon; and saving the selected electronic coupon to the circuit chip.