ELECTRONIC INFORMATION LABEL WITH ENHANCED PROMOTION FEATURE

摘要

Disclosed is an electronic information label which electronically displays information of products displayed in a store. The electronic information label comprises: a display unit including a graphic display area and a segment display area; a control unit to control a display of the display unit; and a blinking drive unit to drive the display unit to display information according to display drive information inputted from the control unit, and drive a blinking segment to blink periodically while maintaining an activation state even when the control unit is deactivated.