RFID-BASED PRE-SALES/AFTER-SALES INFORMATION COLLECTION AND ANALYSIS SYSTEM AND IMPLEMENTATION METHOD

摘要

The present invention particularly relates to an RFID-based pre-sales/after-sales information collection and analysis system and an implementation method applied to the field of information identification technologies in the retail industry. The system includes an RFID tag, antennas, an RF module, and a cloud server, wherein the antennas transfer information with the RFID tag, and an electromagnetic signal is sent and received through the antennas so as to receive and send the information of the RFID tag, and transmit the information of the RFID tag to the cloud server through the RF module in time for storage and analysis. According to the present invention, a radio signal is applied to connect a plurality of antennas on a host of the RF module; in this way, the cost of a plurality of RF modules can be reduced into a single module, so as to realize the efficiency of a plurality of devices, thus reducing the costs of retail stores and various product marketing persons for purchasing and managing devices, and being capable of realizing the same functions.

主权项

1. An RFID-based pre-sales/after-sales information collection and analysis system, characterized in that: comprising
an RFID tag configured to adhere to each product, collect and record related data information during the choosing and purchasing of the product, for example, a frequency for a customer to select product information, length of time, and the like; antennas distributed and installed in each counter and booth for placing the products, or mobile customized devices, and configured to receive irradiation or radio waves from the RFID tag; an RF module which is a remote control unit that controls various faraway devices using a “radio frequency” signal, and can command or drive other various corresponding machinery or electronic devices to finish various operations; and a cloud server configured to analyze the data information collected, and provide retailers with some related information about preference and attention provided by a consumer during purchasing; wherein the antennas transfer information with the RFID tag, and an electromagnetic signal is sent and received through the antennas so as to receive and send the information of the RFID tag, and transmit the information of the RFID tag to the cloud server through the RF module in time for storage and analysis.