| 摘要 |
The invention makes it possible for significant and appropriate pricing, associated with guest room sales via plural routes, to be implemented efficiently. A revenue management system (100) is provided with a communication device (105) and an arithmetic logic device (104). The arithmetic logic device (104) acquires at prescribed time intervals from websites of a plurality of internet agents (200), from a site controller (300) and from a terminal (400), for example, prescribed information including at least a guest room selling price and a customer rating, relating to a prescribed accommodation facility and to another accommodation facility besides said prescribed accommodation facility. On the basis of said information, or as specified from the terminal (400), the arithmetic logic device (104) identifies, from the websites of each internet agent (200), another accommodation facility constituting a competing facility, and the guest room selling price of said other facility. In accordance with the magnitude and direction of a divergence between the customer rating of the identified competing facility and the customer rating of the prescribed accommodation facility, the arithmetic logic device (104) calculates proposed prices by increasing or decreasing, by a prescribed proportion, the guest room selling prices of the prescribed accommodation facility, for example, from the websites of the internet agents (200) and communicates said proposed prices to the terminal, for example. |
