摘要 |
A method for promoting sales and increasing brand recognition is provided, the method comprising: selecting brand names of products based on customer purchases enumerated on a customer receipt generated at a retail outlet; obfuscating one of said brand names on the customer receipt so as to induce a customer to attempt to guess the one of said brand name; and determining if the customer guessed correctly. Also provided is a brand-name promotional system, the system comprising a point of sale scanner for recording customer purchases at a retail outlet, a protocol for identifying product classes based on the customer purchases; game piece generator for printing indicia onto a customer receipt; wherein the indicia is an obfuscated brand name, wherein the brand name identifies goods found in the product classes; and a protocol for determining if a customer correctly guesses the brand name from the indicia. |