发明名称 |
MARKETING METHOD AND SYSTEM USING DOMAIN KNOWLEDGE |
摘要 |
<p>A method of evaluating advertising is disclosed based on analysis of user behavior in a market focused directory. Users actions are logged over a given time period. Implicit measures are derived from the log files and read into one or more databases. The implicit measures are aggregated across a plurality of user sessions and a report of the user behavior with respect to a single URL or a comparison between URLs is created.</p> |
申请公布号 |
EP2070033(A2) |
申请公布日期 |
2009.06.17 |
申请号 |
EP20070841802 |
申请日期 |
2007.09.04 |
申请人 |
THOMAS PUBLISHING COMPANY |
发明人 |
GENNARO, JOHN;LETTOW, KEN |
分类号 |
G06Q30/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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