| 摘要 |
PURPOSE: An MIM advertisement providing system and a method thereof for maximizing the mobile advertisement effect are provided to supply advertisement effect to the advertiser and improve the service satisfaction. CONSTITUTION: An MIM advertisement providing system includes a nickname management server(200), a presence server(300), and an IM server(400). The nickname management server approves this mobile communication terminal of an IMS base of the nickname management server. The nickname management server transmits the advertisement nickname information of the mobile communication terminal.
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