发明名称 Prize-based digital advertising system
摘要 Systems and methods can support a prize-based digital advertising system. The system can receive advertising material associated with an offering from an advertiser. The advertising materials may be presented on one or more public display devices associated with a client system. Game play opportunities associated with the advertising material and the offering may be presented on the one or more public display devices. The client system can support game play by a user at the one or more public display devices. The user may be provided with a discount towards purchasing the offering. The user may also be provided the offering as a prize in response to achieving specified game play performance such as winning or placing within a tournament.
申请公布号 US9205325(B2) 申请公布日期 2015.12.08
申请号 US201314020889 申请日期 2013.09.08
申请人 Priatek, LLC 发明人 Ramos Jeremy;Bharvirkar Milind S.
分类号 A63F9/24;A63F13/00;G06Q30/02;G07F17/32 主分类号 A63F9/24
代理机构 Buchanan Ingersoll & Rooney PC 代理人 Buchanan Ingersoll & Rooney PC
主权项 1. A computer-implemented method comprising: providing at least one processor having computer-readable program code stored therein that, when executed by the at least one processor, causes the processor to perform the following method steps comprising: receiving, from an advertiser, advertising material at a prize-based digital advertising system where the advertising material is uploaded via an interface associated with an offering from the advertiser;presenting the advertising material on one or more public video displays coupled to a prize-based digital advertising client associated with the prize-based digital advertising system, wherein the offering is tailored to a user on the prize-based digital advertising client;presenting, on the one or more public video displays, game play opportunities where the offering is available as a prize;simultaneously presenting the advertising material and supporting game play by the user on the prize-based digital advertising client by displaying the advertising material to encourage additional game play and generate additional opportunities to receive advertising material;providing the prize to the user in response to the user achieving a specified level of game play performance;presenting the advertising material, presenting the game play opportunities, and providing the prize in accordance with an advertising campaign configured by the advertiser through the interface, wherein configuring the advertising campaign includes providing operating parameters;retrieving advertising material and/or advertising campaign data before, during, and/or after game play by the user and transmitting the advertising material data and/or the advertising campaign data to the advertiser via the interface; andgenerating and transmitting at least one of notifications and announcements to the user to encourage additional game play based on the advertising material data and/or advertising campaign data.
地址 St. Petersburg FL US