主权项 |
1. A computer-implemented method comprising:
providing at least one processor having computer-readable program code stored therein that, when executed by the at least one processor, causes the processor to perform the following method steps comprising:
receiving, from an advertiser, advertising material at a prize-based digital advertising system where the advertising material is uploaded via an interface associated with an offering from the advertiser;presenting the advertising material on one or more public video displays coupled to a prize-based digital advertising client associated with the prize-based digital advertising system, wherein the offering is tailored to a user on the prize-based digital advertising client;presenting, on the one or more public video displays, game play opportunities where the offering is available as a prize;simultaneously presenting the advertising material and supporting game play by the user on the prize-based digital advertising client by displaying the advertising material to encourage additional game play and generate additional opportunities to receive advertising material;providing the prize to the user in response to the user achieving a specified level of game play performance;presenting the advertising material, presenting the game play opportunities, and providing the prize in accordance with an advertising campaign configured by the advertiser through the interface, wherein configuring the advertising campaign includes providing operating parameters;retrieving advertising material and/or advertising campaign data before, during, and/or after game play by the user and transmitting the advertising material data and/or the advertising campaign data to the advertiser via the interface; andgenerating and transmitting at least one of notifications and announcements to the user to encourage additional game play based on the advertising material data and/or advertising campaign data. |