Methods and system for tracking web page analytics

摘要

A system and methods for a web-based analytics tracking system are provided. The system includes a data structure having a plurality of web page identifiers that are each associated with a respective web page, the web pages each located on a respective one of plurality of first servers connected together using a network, the data structure further including tag information specific to each of the plurality of respective web pages, the data structure is located on a second server different than the first servers. The system also includes a tracking script including a programmed to load a loader program located on the second server, the loader program is configured to query the data structure for tag information relating to the selected web page, build an image tag request using the tag information, and insert the image tag request into the selected web page.

主权项

1. A method of tracking website analytics, said method comprising:
loading at least one of a plurality of web pages hosted on a first server, each web page including a script programmed to load a dynamic wrapper; querying a data source residing on a second server separate from the first server, the data source including tag information for each tag tracked on each of the plurality of web pages; building a dynamically changeable tracking pixel using the queried tag information; loading the built tracking pixel into a respective one of the at least one of a plurality of web pages; and transmitting at least one of a status of the respective one of the at least one of a plurality of web pages and a user's navigation activity on the respective one of the at least one of a plurality of web pages.