发明名称 Content delivery scheduler
摘要 A content scheduler for scheduling content publication is provided. The content scheduler may include instructions to generate a time window and a quota. For example, the instructions may cause a processor to generate a first time window for placing a first article of content. The instructions may also include a first quota indicating a first total number of impressions. The content scheduler may also include an analyzer configured to be run by the processor. The analyzer may be configured to determine when first and second articles of content should be scheduled to be published. The analyzer may be configured to determine a first average number of impressions per unit of time needed to deliver the total number of impressions required by the first quota. The analyzer may be configured to determine whether there is a period of overlapping time between the first and second articles of content.
申请公布号 US9203927(B1) 申请公布日期 2015.12.01
申请号 US201213717356 申请日期 2012.12.17
申请人 Google Inc. 发明人 Mecklenburg Paul Richard;James Timothy Andrew;Chen Kai
分类号 G06F15/16;H04L29/08;G06Q30/02 主分类号 G06F15/16
代理机构 Foley & Lardner LLP 代理人 Foley & Lardner LLP ;Lanza John D.
主权项 1. A non-transitory computer readable storage media storing processor-executable instructions, which, when executed by a server comprising the storage media and one or more processors, cause the one or more processors to: generate a first time window for publishing a first article of content, the first time window comprising a first start time and a first end time; generate a first quota indicating a first total number of publications of the first article of content; generate a second time window for publishing a second article of content, the second time window comprising a second start time and a second end time, wherein the first time window and the second time window share a period of overlapping time; generate a second quota indicating a second total number of publications of the second article of content; determine, for the first article of content, a first publication rate equal to a first average number of publications per unit of time needed to satisfy the first quota; determine, for the second article of content, a second publication rate equal to a second average number of publications per unit of time needed to satisfy the second quota; determine whether the scheduler can satisfy the first quota by publishing the first article of content at the first publication rate during the period of overlapping time; and when the scheduler can satisfy the first quota by publishing the first article of content at the first publication rate during the period of overlapping time, instruct a content placement server to publish the first article of content at the first publication rate, and otherwise when the scheduler cannot satisfy the first quota by publishing the first article of content at the first publication rate during the period of overlapping time, instruct the content placement server to publish the first article of content at a third publication rate higher than the first publication rate.
地址 Mountain View CA US
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