摘要 |
The present invention is a cloud-based remote Platform as a Service (PaaS) system, which utilizes a short message service (SMS), multi-media message service (MMS) and enhanced messaging service (EMS) based platforms to create an interactive communication and a reverse marketing system, providing merchants, retailers and/or sellers the means to rapidly and effectively communicate with their respective customers or customer base. By embedding the present invention onto each product page of the merchant or retailer's website, the merchant and/or retailer is providing its respective customers with the ability to directly communicate with the merchant and/or retailer, in nearly real time. At the same time, since the present invention resides in a cloud-based remote PaaS server environment, the customer has a secure log-in to their own personal portal page within this cloud-based system, which can be accessed through log-in on either the cloud-based website or the cloud-based mobile application. The customer can store a plurality of product pages previously designated by the customer and forwarded by the customer to their individual designated portal, allowing the customer to easily view, share and/or purchase those products previously stored within their portal or to communicate directly with the merchant or retailer with questions, comments or counter-offers concerning the individual products chosen. The present invention also employs the Global Positioning System (GPS) locator service, which communicates with the customer's mobile device, through JAVA coding and uses tracking algorithms to alert the customer, via SMS, MMS or EMS alerts, of the location of participating merchants and/or retailers and a plurality of shopping events and product specific information. |