DISPLAY CONTROL DEVICE, DISPLAY DEVICE, AND PROGRAM

摘要

PROBLEM TO BE SOLVED: To display merchandise information at an electronic shelf label device in a display form corresponding to analysis result of sales of merchandise.SOLUTION: A server device 10 analyzes sales of merchandise 3a (3b) by using sales data stored in advance; generates display information acquired by changing a display form of merchandise information on the merchandise 3a (3b) in accordance with the analysis result; specifies an electronic shelf label device 30a (30b) corresponding to the merchandise 3a (3b) of the sales data; and transmits the display information corresponding to the merchandise 3a (3b) to the electronic shelf label device 30a (30b). The electronic shelf label device 30a (30b) receives the display information corresponding to the merchandise 3a (3b), and displays the merchandise information on the merchandise 3a (3b) in the display form corresponding to the analysis result by using the display information.