发明名称 Methods and Systems for Purchasing Products From Media Content Shown on Media Display Devices
摘要 Methods and systems are described for use in purchasing products from media content displayed on a media display device. As an example, a consumer can select a portion of the media content, showing a desired product for purchase, while the media content is displayed at the media display device. The product is then identified, at the media display device, based on metadata of the selected portion of the media content in which the product was shown. Descriptive content for the identified product is then displayed at the media display device, and an option to purchase the product is provided to the consumer.
申请公布号 US2015326935(A1) 申请公布日期 2015.11.12
申请号 US201414273744 申请日期 2014.05.09
申请人 MASTERCARD INTERNATIONAL INCORPORATED 发明人 Owen Trevor
分类号 H04N21/478;H04N21/81;H04N21/41;H04N21/4728;H04N21/4722 主分类号 H04N21/478
代理机构 代理人
主权项 1. A computer implemented method for purchasing products from media content displayed on a media display device, the method comprising: displaying, at a media display device, media content; receiving a selection, at the media display device, of a portion of the media content relating to a product presently displayed; identifying, at the media display device, the product associated with the selected media content based on metadata of the selected portion of the media content; and displaying descriptive content for the identified product.
地址 Purchase NY US