| 摘要 |
A method, performed by a computer device, may include obtaining a viewing history, associated with a customer, from a set-top box associated with the customer, wherein the viewing history relates a particular television channel to a duration time associated with the particular television channel. The method may further include determining a keyword, associated with the customer, based on the obtained viewing history; calculating a keyword score for the keyword based on the obtained viewing history; selecting an advertisement, associated with the keyword, based on the calculated keyword score; and providing the selected advertisement to the set-top box associated with the customer, based on selecting the advertisement. |
| 主权项 |
1. A method performed by a computer device, the method comprising:
obtaining, by the computer device, a viewing history, associated with a customer, from a set-top box associated with the customer, wherein the viewing history relates a particular television channel to a duration time associated with the particular television channel; determining, by the computer device, a keyword, associated with the customer, based on the obtained viewing history; determining, by the computer device, all television channels, in the obtained viewing history, that are associated with the keyword; determining, by the computer device, a total viewing duration for the keyword based on a sum of the duration times of all the television channels associated with the keyword; determining, by the computer device, a duration score for the keyword based on the determined total viewing duration for the keyword; calculating, by the computer device, a keyword score based on the determined duration score; selecting, by the computer device, an advertisement, associated with the keyword, based on the calculated keyword score; and providing, by the computer device, the selected advertisement to the set-top box associated with the customer, based on selecting the advertisement. |
