| 摘要 |
The disclosed technology employs systems and methods that use, for example, location data, time data, social media actions, or social preferences to deliver (e.g., in real time) targeted advertising content or media. This advertising content or media can be merged with user-generated media, forming a unified media object having greater value to users, advertisers, and content partners. These unified media objects can then be shared to the benefit of all parties. Furthermore, the disclosed technology may also use location, time, and/or social data to deliver (e.g., in real time) targeted visual or audio effects (or treatments) that can modify and enhance such user-generated media, prior to sharing it. This platform has the benefit that the effects applied are more relevant and engaging to both the user and the viewers of the user's content. |
| 主权项 |
1. A system for incorporating content into user-generated media, the system comprising:
a component configured to record or access user-generated media; a component configured to retrieve at least one of location or social activity information; a component configured to send, to a server, the retrieved information,
wherein the server is configured to send at least one effect or piece of advertising media based at least in part on the retrieved information; a component configured to receive an indication of the at least one effect or piece of advertising media; a component configured to receive, from the server, a generated unified media object based at least in part on the user-generated media and the at least one effect or piece of advertising media; and a component configured to send the unified media object to a sharing service. |
