发明名称 Altering keyword-based requests for content
摘要 Systems and methods are provided for increasing user response to advertisements. Methods include identifying a base request from an advertisement requester, identifying a first keyword and a second keyword associated with the base request, ranking the first keyword and the second keyword based on a user response history associated with the first keyword and the second keyword, and identifying the higher ranked of the first keyword and the second keyword to be used to dynamically alter the base request.
申请公布号 US7809605(B2) 申请公布日期 2010.10.05
申请号 US20060391019 申请日期 2006.03.28
申请人 AOL INC. 发明人 TONSE SUDHIR;HUSSAIN MUHAMMAD MOHSIN;SOBOTKA DAVID C.;ZIA AFTAB;WU LEEJAY;KHAN M. SULTAN;LAPORTE BROCK D.;RAO MOHAN S.
分类号 G06Q30/00 主分类号 G06Q30/00
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