| 摘要 |
A method, server and terminal for managing digital television business data are disclosed in the present invention. By means that the mobile terminal forwards a business request, which is required to be sent from a digital television reception terminal to a business server, to the business server and the business server provides the corresponding business service for a user via a unidirectional digital television network, the present invention solves the problem that the unidirectional digital television reception terminal in the art can not obtain bidirectional interactive television business data, and allows the user to enjoy bidirectional interactive television business functions without having to replace the digital television reception terminal and the unidirectional digital television network, thereby greatly enhancing user experience.
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