<p>A computer system for recommending merchants to a candidate cardholder is provided. The computer system includes a memory device in communication with a processor. The processor is programmed to receive transaction information for a plurality of cardholders from a payment network. The transaction information includes data relating to purchases made by the cardholders at a plurality of merchants, the purchases satisfying a first criteria. The processor receives candidate cardholder preference information for at least one of the merchants input by the candidate cardholder. The computer system determines a merchant rank for each merchant based on the received transaction information and the candidate cardholder preference information, and determines a neutral merchant rank for each merchant based on the received transaction information and neutral cardholder preferences of the plurality of cardholders. The computer system also determines a merchant score for each of the plurality of merchants by comparing the merchant rank to the neutral merchant rank.</p>
申请公布号
AU2013381362(A1)
申请公布日期
2015.09.24
申请号
AU20130381362
申请日期
2013.12.26
申请人
MASTERCARD INTERNATIONAL INCORPORATED
发明人
MERZ, CHRISTOPHER J.;LO FARO, WALTER;HOSP, ADAM K.;STOCKE, MATTHEW RICHARD;HENDRIX, STEPHEN P.;GROTHE JR., ROBERT T.