| 摘要 |
Embodiments of the present invention provide a user classification method, apparatus, and server. The method is applied to the server, the server performs data communication with multiple terminal devices, and a same application is installed on the multiple terminal devices. The method includes: acquiring a function type information sequence uploaded by each terminal device, where one group of function type information sequence corresponds to one terminal device, function type information in each of the function type information sequences is arranged in an order of triggering functions of an application installed in a corresponding terminal device, and one piece of function type information is generated after one function of the application is triggered; determining a user corresponding to each of the function type information sequences; and classifying users corresponding to a same function type information sequence as same-class users, to form multiple user classes. According to the embodiments of the present invention, accurate classification of user classes is implemented, thereby ensuring a subsequent accurate user data analysis. |
