发明名称 Systems and methods for electronically managing content
摘要 Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.
申请公布号 US9135637(B1) 申请公布日期 2015.09.15
申请号 US201313963829 申请日期 2013.08.09
申请人 GumGum, Inc. 发明人 Mir Ari;Tanz Ophir
分类号 G06F17/50;G06Q30/02 主分类号 G06F17/50
代理机构 Knobbe, Martens, Olson & Bear, LLP 代理人 Knobbe, Martens, Olson & Bear, LLP
主权项 1. A system comprising: an electronic data store configured to store permission information associated with a plurality of images; and a computing system, comprising one or more computing devices, said computing system in communication with the electronic data store and configured to at least: identify an image referenced within an electronic page, wherein the image referenced within the electronic page is identified based at least in part by executing code comprising instructions to analyze content of the electronic page to identify a reference to one or more images within the electronic page;determine a content owner associated with the identified image, wherein the content owner is determined based at least in part on metadata associated with at least one of the identified image or the electronic page;retrieve, from the electronic data store, permission information associated with the identified image based at least in part on the content owner associated with the identified image, wherein the permission information indicates terms associated with use of the identified image;determine, based at least in part on the retrieved permission information, that permission has been given by the content owner associated with the identified image to include advertisements in association with electronic presentation of the identified image; andbased at least in part on the determination that the permission has been given by the content owner, cause an electronic advertisement to be presented over at least a portion of the image during electronic presentation of the electronic page.
地址 Santa Monica CA US