发明名称 System and Method for Targeted Advertising
摘要 Disclosed is a method of receiving an audio stream containing user speech from a first device, generating text based on the user speech, identifying a key phrase in the text, receiving from an advertiser an advertisement related to the identified key phrase, and displaying the advertisement. The method can include receiving from an advertiser a set of rules associated with the advertisement and displaying the advertisement in accordance with the associated set of rules. The method can display the advertisement on one or both of a first device and a second device. A central server can generate text based on the speech. A key phrase in the text can be identified based on a confidence score threshold. The advertisement can be displayed after the audio stream terminates.
申请公布号 US2015220980(A1) 申请公布日期 2015.08.06
申请号 US201514689349 申请日期 2015.04.17
申请人 AT&T Intellectual Property I, L.P. 发明人 Morrison Patrick Jason
分类号 G06Q30/02;G10L15/08 主分类号 G06Q30/02
代理机构 代理人
主权项 1. A method comprising: generating, via a processor, text based on speech received from a user; identifying, via the processor, a key phrase in the text based on an emotion of the user; receiving data from a user profile, the data comprising information describing usage habits of the user; and selecting an advertisement related to the key phrase and the data.
地址 Atlanta GA US