摘要 |
Embodiments of the present invention relate to the field of mobile communications and provide an advertisement storage method and advertisement insertion method, device, and system; the advertisement insertion system includes an advertisement providing device, an advertisement policy and charging control function, an advertisement storage, an advertisement insertion device, and a terminal, where the components are connected through a wireless network or a wired network. In the present invention, processes of automatically receiving, storing, and inserting an advertisement can be achieved by the advertisement insertion system including the advertisement policy and charging control function, the advertisement storage, the advertisement insertion device, and the terminal without any manual intervention by a service provider. Compared with the prior art in which an advertisement storing process and a process of setting an advertisement in an administered server are completed by using a lot of manual labor resources and time resources, not only manual labor resources and time resources can be saved, but also advertisement insertion efficiency can be significantly improved. |