ANALYTICS DRIVEN ENGAGEMENT

摘要

Various embodiments relate to an engagement server and a related method of initiating an engagement between an agent device and a user device based on formed and modified engagement rules. In one embodiment, the engagement server can receive one or more third-party analytic reports and use them to form engagement rules that determine when the engagement server initiates an engagement between the agent device and user device. In some embodiments, the engagement server can also receive user interaction data from the user device to modify engagement rules to fit a particular user. In some embodiments, the engagement server can use the third-party analytic reports and/or user interaction data from a plurality of users to form a statistical model. The engagement server may then use the statistical model to form and/or modify the engagement rules.

主权项

1. A computerized method for automatically adjusting engagement rules based on user interactions with a website, the method comprising:
storing, by a server computer, a set of engagement rules for a website, wherein each engagement rule defines criteria that, if met, causes the website to engage a user of the website; receiving, by the server computer, data indicative of a set of users' interactions with the website, wherein the data is generated by a third-party data provider; and automatically adjusting, by the server computer, one or more generated rules from the set of engagement rules based on the received data.