主权项 |
1. A method for identifying news interest levels, comprising:
storing, in a transaction database, a plurality of transaction data entries, wherein each transaction data entry includes data related to a payment transaction involving a consumer of a plurality of consumers including at least transaction data and a consumer identifier associated with the involved consumer; storing, in a rules database, a plurality of interest scoring rules, wherein each interest scoring rule is associated with at least one news category; identifying, in the transaction database, a subset of transaction data entries where each transaction data entry in the subset includes a common consumer identifier associated with a specific consumer of the plurality of consumers; identifying, by a processing device, a plurality of news interest levels based on at least an application of the plurality of interest scoring rules to the transaction data included in the transaction data entries of the subset of transaction data entries; and transmitting, by a transmitting device, the identified plurality of news interest levels for use in identifying news-related content for distribution to a consumer associated with the common consumer identifier. |