发明名称 METHOD AND SYSTEM FOR CONSUMER TRACKING USING GEOLOCATION
摘要 A method for calculating consumer metrics includes: storing a plurality of transaction data entries, each entry including a transaction time and transaction geographic location associated with a transaction involving a consumer; receiving a plurality of location data entries, each entry including a consumer geographic location and a location time at which the consumer was at the location; identifying a first subset of location data entries, each entry in the first subset corresponding to a transaction data entry where the times and geographic locations correspond; identifying a second subset of location data entries, wherein the second subset includes each location data entry not in the first subset; calculating a consumer metric based on the location data entries and transaction data entries in the first subset and the location data entries in the second subset; and associating the calculated consumer metric with a consumer profile associated with the consumer.
申请公布号 US2015186909(A1) 申请公布日期 2015.07.02
申请号 US201314141978 申请日期 2013.12.27
申请人 MasterCard International Incorporated 发明人 MALGATTI Nikhil;BERNARD Serge;UNSER Kenny
分类号 G06Q30/02 主分类号 G06Q30/02
代理机构 代理人
主权项 1. A method for calculating consumer metrics, comprising: storing, in a transaction database, a plurality of transaction data entries, wherein each transaction data entry includes data related to a payment transaction involving a consumer including at least transaction data, a transaction time and/or date, and a transaction geographic location associated with the related payment transaction; receiving, by a receiving device, a plurality of location data entries, wherein each location data entry includes data related to a location of the consumer including at least a consumer geographic location and a location time and/or date at which the consumer was identified at the consumer geographic location; identifying, by a processing device, a first subset of the plurality of location data entries, wherein each location data entry in the first subset corresponds to a transaction data entry stored in the transaction database where the included transaction time and/or date and transaction geographic location correspond to the location time and/or date and consumer geographic location included in the respective location data entry; identifying, by the processing device, a second subset of the plurality of location data entries, wherein the second subset includes each location data entry not included in the first subset of the plurality of location data entries; calculating, by the processing device, at least one consumer metric based on the location data entries and corresponding transaction data entries included in the first subset of the plurality of location data entries and the location data entries included in the second subset of the plurality of location data entries; and associating the calculated at least one consumer metric with a consumer profile associated with the consumer.
地址 Purchase NY US