发明名称 SYSTEMS AND METHODS FOR PROVIDING TARGETED ADVERTISEMENTS
摘要 A system, machine-readable storage medium storing at least one program, and a computer-implemented method for providing targeted advertisements is provided. In one embodiment, a client device initiates a first game using a first game application and generates a fingerprint indicating user information accessible on the client device. The client device, based on determining the first game application has not been accessed for a predetermined amount of time, sends the fingerprint to a game server associated with the first game. The client device receives a targeted advertisement associated with a second game of the game server, the targeted advertisement being based on the fingerprint.
申请公布号 US2015186949(A1) 申请公布日期 2015.07.02
申请号 US201414577675 申请日期 2014.12.19
申请人 Zynga Inc. 发明人 Smits Jeffrey Adam
分类号 G06Q30/02;G06F9/445 主分类号 G06Q30/02
代理机构 代理人
主权项 1. A computer-implemented method, comprising: initiating, by a client device, a first game using a first game application on the client device; generating, by the client device, a fingerprint indicating user information accessible on the client device, the user information being associated with a user of the client device; determining, by the client device, that the first game application has not been accessed for a predetermined amount of time; in response to the determining, sending, by the client device, the fingerprint to a game server associated with the first game; and receiving, by the client device, a targeted advertisement associated with a second game of the game server, the targeted advertisement being based on the fingerprint.
地址 San Francisco CA US