DUAL USE ADVERTISING EXCHANGE

摘要

A visual commercial advertising brokerage coordinates information about available advertising venues submitted by providers of tangible visual advertising display space. The venues may be unused space on tangible traditional structures or substrates, such as municipal signs and structures, on commercial packaging containers, on disposable personal use substrates or other available advertising display spaces. The advertising exchange transmits this data to potential advertisers seeking advertising display space opportunities to advertise goods or services. The data is matched and outputted and archived with cumulative display space requests so that the potential advertisers can access the available visual advertising display space.

主权项

1. A method for facilitating visual commercial advertising brokerage comprising the steps of
a. using a computer having digital data processing means, digital data storage means, digital data input means, digital data output means and digital data display means; b. inputting into said computer digital storage means digital data regarding advertising venues, said digital venue data submitted by providers of visual advertising display space comprising availability, respectively, of a plurality of advertising venues which further comprise visual advertising display space opportunities; c. inputting into said computer digital storage means digital data comprising a plurality of bid requests for said advertising venues comprising available visual commercial advertising space submitted by bid requestors who are potential advertisers seeking to engage at least one of said venues advertising display space opportunities to advertise goods or services; d. concurrently withdrawing said digital data from said digital computer storage means and feeding it to said computer digital processing means; e. digitally matching within said computer digital processing means said input digital data comprising said plurality of available-venue visual advertising display space opportunities with said plurality of bid requests for said venues comprising visual commercial advertising space; f. digitally outputting the result of said matching of digital venue visual commercial advertising display space availability data with said commercial advertising visual display space bid request digital data so as to comprise a digitally-displayable and digitally storable resulting body of digital data comprising
(a) a plurality of commercial advertising visual display space bid requests for formatting and appropriate graphic display presentation to said providers of visual advertising display space as well as;(b) a plurality of commercial advertising venue visual display space availabilities for formatting and appropriate graphic display presentation to said potential advertiser bid requestors who have submitted said bid requests for said available visual commercial advertising space.