摘要 |
The present invention relates to a method and an apparatus for providing an advertisement using a live broadcast linkage in real time. Doing direct and indirect advertisement through a broadcast channel which is broadcast live is considerably expensive and paper for the advertisement and content of the advertisement are limited during the broadcast through the broadcast channel. To solve these problems, the present invention provides the method and the apparatus for providing an advertisement using a live broadcast linkage in real time wherein a feature point of a real time broadcast is extracted to save the same in a server; a user extracts a part of an image broadcast in real time and searches the same with a smartphone so as to acquires broadcast channel information like a broadcast title; and advertisement is provided by being linked with the broadcast channel information. |