EMAIL DYNAMIC CONTENT RIBBON

摘要

A method and system for sending email messages to a recipient, wherein the email messages contain interactive dynamic content that can be displayed by the recipient's email client on the recipient's email-reading device without requiring the recipient to launch additional applications. Embodiments of the invention feature a dynamic “ribbon” containing multiple images that automatically scroll across the screen to display a changing subset of the multiple images without requiring the recipient to manually scroll. The recipient can click or tap on an image at any time to obtain more detailed information about a product or service represented by an image.

主权项

1. A method for including a dynamic ribbon in an email message for a recipient, the method comprising:
preparing an HTML block for inclusion in the email message, the HTML block for displaying a plurality of images to a recipient of the email message when the recipient opens the email message; and preparing iframe code containing:
a plurality of unique links to respective images of the plurality of images, for creating a display of the plurality of images as the dynamic ribbon; anda scroller for automatically scrolling the display of the plurality of images; wherein:
the HTML block contains a reference to an iframe; andthe iframe is operative to receive and run the iframe code when the recipient opens the email message using an email client.