摘要 |
<p>A server device according to the present invention comprises a communication unit, a storage unit, and a control unit. The communication unit can communicate with a user's terminal device. The storage unit can store both the user's usage history information of a product commerce site, which includes at least a product selling request history and a product buying request history, and information about elements that can be used to form a top page of the product commerce site. When the communication unit receives a request for display of a top page of the product commerce site from the terminal device, the control unit can determine, on the basis of the usage history information, whether the user tends to act as a seller or buyer. Further, the control unit can select desired element information from the abovementioned element information on the basis of the determined tendency, generate a top page on the basis of the selected element information, and transmit the generated top page to the terminal device via the communication unit.</p> |