摘要 |
PROBLEM TO BE SOLVED: To accurately reflect palatability of an individual user on an advertisement.SOLUTION: An information processing device is configured to: identify an individual person who uses a terminal on the basis of information received from a first terminal connected through a network; record personal attribute information on an individual person received from a second terminal connected through the network for each individual person; record content attribute information received from a third terminal connected through the network for each product; identify the personal attribute information on the recorded individual person from the identified individual person; select a content to be transmitted to the first terminal on the basis of the identified personal attribute information and the recorded content attribute information; and transmit the selected content to the first terminal. |