| 发明名称 |
METHOD AND APPARATUS FOR IMPROVING VIEWER ENGAGEMENT IN VIDEO ADVERTISING |
| 摘要 |
A computer implemented method and apparatus for improving viewer engagement in video advertising. The method comprises configuring a plurality of skip options for presentation in advertising content, such that each skip option of the plurality of skip options is presented in series for a limited duration during display of the advertising content until a presented one of the skip options is selected. |
| 申请公布号 |
US2015135211(A1) |
申请公布日期 |
2015.05.14 |
| 申请号 |
US201314077555 |
申请日期 |
2013.11.12 |
| 申请人 |
ADOBE SYSTEMS INCORPORATED |
发明人 |
Gupta Naresh Chand;Jain Anuj;Gupta Niraj |
| 分类号 |
H04N21/81;H04N21/6587 |
主分类号 |
H04N21/81 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A computer implemented method comprising:
configuring a plurality of skip options for presentation in advertising content, such that each skip option of the plurality of skip options is presented in series for a limited duration during display of the advertising content until a presented one of the skip options is selected. |
| 地址 |
San Jose CA US |
