Automated Process for Obtaining, Analyzing and Displaying Data in Story Form

摘要

Computer-implemented method for transforming a user's raw data into suggested actions to improve business function. In the preferred embodiment, the method is applicable particularly to online social media data and the effect the user's marketing has on it. The user selects a desired topic and goals from displayed lists. The system determines story questions having quantifiable answers needed to understand how to meet the goals. The system identifies data types necessary to answer each story question and which data sources have the necessary data types. Using user-provided logon credentials, the system accesses, copies and stores necessary data and uses it to compute answers to story questions. The system identifies actions from a predetermined set of actions that the user could take to meet his goals. The system presents results in a story form using sentences and graphics, which are more easily comprehended than a tables and dashboards.

主权项

1. A method for collecting, analyzing and customizing the delivery of data to a user an analysis of the user's data, the method comprising:
a. displaying a plurality of topic choices; b. receiving the user's selection of his desired topic; c. displaying a plurality of goal choices associated with the selected topic; d. receiving the user's selection of his one ore more goals; e. identifying a plurality of story questions associated with the user's selected goals; f. identifying one or more data types necessary to answer each story question; g. identifying one or more third-party data sources that provide the identified data types; h. displaying to the user a list of the identified data sources; i. requesting from the user credentials for accessing each of the identified data sources j. receiving the user's credentials for accessing each of the identified data sources; k. for a first time period:
i. accessing the identified data sources using the user's credentials;ii. copying and storing a first set of data of the identified data types from the identified data sources;iii. computing from the first set of data a first answer to each story question; andiv. displaying the first answer to each of the story questions.