Interaction with networked screen content via mobile phone in retail setting

摘要

A portable computing device may be configured to allow a user to interact with one or more displays in a retail environment. The portable computing device may establish a communication link with a communication device in the retail environment and the user may be able to use the portable computing device to navigate through retail data and have it displayed on the display device in the retail environment.

主权项

1. A method of communicating with a display device in a retail store using a mobile communication device comprising:
establishing communication between the mobile communication device and a receiving device in the retail store; on the mobile communication device, receiving an indication that an application is available to interact with the display device in the retail store; if the application is installed on the mobile communication device, displaying a user interface on the mobile communication device that allows a user to make one or more inputs that affect the display device in the retail store, wherein: the display device in the retail store comprises retail related data and at least one selectable area, the user interface of the mobile communication device comprises navigation selections that control the display device in the retail store, and the user interface displays a size appropriate version of images on the display device in the retail store; communicating inputs from the mobile communication device to the display device in the retail store to move an indication on the display device in the retail store related to the inputs on the mobile communication device, the moved indication first moved by the user on the mobile communication device and then communicated to the receiving device for directing corresponding movement of the moved indication on the display device in the retail store; maneuvering the indication on the display device in the retail store over selectable areas and using the inputs on the mobile communication device to select a selectable area on the display device and to display an adjusted image on the display device in response to the selected item wherein the adjusted image comprises additional retail related data and at least one selectable area; and modifying the user interface of the mobile communication device to reflect the adjusted image on the display device in the retail store, wherein if there is more than one display device, coordinating the image to be displayed in a unified manner on the display devices.