发明名称 |
CONSUMER DECISION TREE GENERATION SYSTEM |
摘要 |
A system generates a consumer decision tree ("CDT"). The system receives customer purchasing data that includes transactions of a plurality of products each having at least one product attribute. For a product category, the system identifies a plurality of similar products from the purchasing data and one or more attributes corresponding to each similar product. The system assigns the product category as a current level of the CDT, and determines a most significant attribute of the plurality of attributes for the current level. The system forms a next level of the CDT by dividing the most significant attribute into a plurality of sub-sections, where each sub-section corresponds to an attribute value of the most significant attribute. The system then assigns each of the sub-sections as the current level, and repeats the determining of the most significant attribute and the forming of the next level of the CDT for each sub-section until a terminal node is identified. |
申请公布号 |
WO2013191978(A3) |
申请公布日期 |
2015.05.07 |
申请号 |
WO2013US45358 |
申请日期 |
2013.06.12 |
申请人 |
ORACLE INTERNATIONAL CORPORATION |
发明人 |
TIWARI, SANDEEP;GAIDAREV, PETER;WU, SU-MING |
分类号 |
G06Q30/06 |
主分类号 |
G06Q30/06 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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