| 摘要 |
<p>An advertising method using a smart display according to an embodiment of the present invention comprises: an object-to-be-advertised recognition step of identifying an object to be advertised displayed on a screen; a tracking step of tracking the object to be advertised of which the location is changed as content is played; an advertisement call step of calling an advertisement associated with the selected object to be advertised; and an advertisement loading step of displaying the called advertisement on the screen. Here, the advertising method using a smart display can additionally include a content receiving step of receiving video data and tags combined in the video data and calling the advertisement.</p> |
