SYSTEMS AND METHODS FOR DIGITAL GIFT CARD SELECTION

摘要

Various of the disclosed embodiments generally contemplate computer-implemented systems and methods for selecting an electronic or virtual gift card from among a plurality of possible gift cards or gift card issuers. Various of the embodiments may match and rank the gift cards according to a gift card recipient's characteristics, and possibly to the electronic or virtual gift card itself. Certain embodiments also contemplate the selection of physical gift cards selection, matching, and ranking aspects of the invention. Various methods for operating a gift card business using certain of the embodiments are also disclosed.